05.03.19
After approval by the British Competitors and Market Authority (CMA) for the takeover of Ring Automotive by Osram, the partnership between the companies officially started on May 1, 2019. The acquisition of the British aftermarket specialist Ring will allow Osram to expand its product range in the automotive sector to include more automotive electronics and accessories.
“In addition to expanding our aftermarket portfolio, the acquisition of Ring will enable us to tap into additional sales potential and further expand our market expertise,” said Hans-Joachim Schwabe, CEO of Osram Automotive.
Ring’s experience in automotive lighting, accessories and electronics makes the company a successful aftermarket brand throughout Europe. Osram will give the Ring portfolio access to the US market via Osram Sylvania’s established channels and open up new sales potential in Europe and the rest of the world with a differentiated brand strategy.
Ring’s product portfolio extends far beyond classic automotive lighting, and the company is successful in the field of electronic car accessories. The approximately 3,000 products are available from more than 3000 specialist dealers in more than 60 countries. With 160 employees, the British company achieved an annual turnover of £46.1 million in 2018.
“In addition to expanding our aftermarket portfolio, the acquisition of Ring will enable us to tap into additional sales potential and further expand our market expertise,” said Hans-Joachim Schwabe, CEO of Osram Automotive.
Ring’s experience in automotive lighting, accessories and electronics makes the company a successful aftermarket brand throughout Europe. Osram will give the Ring portfolio access to the US market via Osram Sylvania’s established channels and open up new sales potential in Europe and the rest of the world with a differentiated brand strategy.
Ring’s product portfolio extends far beyond classic automotive lighting, and the company is successful in the field of electronic car accessories. The approximately 3,000 products are available from more than 3000 specialist dealers in more than 60 countries. With 160 employees, the British company achieved an annual turnover of £46.1 million in 2018.