01.16.18
The RAIN RFID Alliance announced that RAIN RFID technology (passive UHF RFID based on GS1 and ISO standards) has been adopted by many of the world’s leading retailers to improve inventory management. While many companies using RAIN RFID in retail have kept this competitive edge secret, more than 100 retailers have publicly acknowledged adoption of the technology, with top brands from 7-Eleven to Zara, including Burberry, C&A, Decathlon, H&M, La Chapelle, lululemon, Macy’s, Marks & Spencer, Target and TESCO.
Data presented at the recent RFID in Retail and Apparel 2017 event demonstrates that adoption of RAIN RFID technology has quickly accelerated throughout the retail apparel industry, both in-store and in the supply chain. Recent market research indicates that some 8.5 billion passive RAIN RFID tags will be used on apparel items this year alone.
“Successful RAIN RFID implementations increase visibility across supply chains globally, helping industry to keep pace with changing consumer and trading partner needs. This ensures that the right product is in the right place at the right time, regardless of the path to purchase,” said Robert Beideman, SVP of Solutions and Innovation for GS1.
“The complex nature of retail inventory management, and the necessity of today’s omni-channel retail approach, means that retailers are perfectly positioned to leverage the full benefit of RAIN RFID technology,” said Steve Halliday, president of the RAIN RFID Alliance. “The retailers who are deploying RAIN RFID realize that they can see significant improvements in sales and profit margins, thanks to inventory accuracy up to 98% and 50% reduction in out-of-stocks.”
Data presented at the recent RFID in Retail and Apparel 2017 event demonstrates that adoption of RAIN RFID technology has quickly accelerated throughout the retail apparel industry, both in-store and in the supply chain. Recent market research indicates that some 8.5 billion passive RAIN RFID tags will be used on apparel items this year alone.
“Successful RAIN RFID implementations increase visibility across supply chains globally, helping industry to keep pace with changing consumer and trading partner needs. This ensures that the right product is in the right place at the right time, regardless of the path to purchase,” said Robert Beideman, SVP of Solutions and Innovation for GS1.
“The complex nature of retail inventory management, and the necessity of today’s omni-channel retail approach, means that retailers are perfectly positioned to leverage the full benefit of RAIN RFID technology,” said Steve Halliday, president of the RAIN RFID Alliance. “The retailers who are deploying RAIN RFID realize that they can see significant improvements in sales and profit margins, thanks to inventory accuracy up to 98% and 50% reduction in out-of-stocks.”