05.01.17
Gemalto has opened a new banking card personalization center in Dubai. The new center is fully certified by Visa and MasterCard, and offers a one-stop solution for EMV card personalization and associated services such as PIN by SMS, including the option of same day delivery.
The first customer to take advantage of the new center is Abu Dhabi Islamic Bank (ADIB), a leading Islamic financial services group with 88 branches and a presence that extends across the UAE and six other Middle East and European countries. Gemalto will provide ADIB with personalization services for debit and credit cards, along with an enhanced and fully integrated packaging, fulfillment and PIN mailer service that is tailored precisely to the individual requirements of the bank and its clients.
The opening of the Dubai center reflects and supports the rapid migration to EMV banking that is taking place throughout a region where cash has traditionally dominated. By 2021 it is predicted that 902 million EMV bank cards will be in circulation in the Middle East and Africa, up from 303 million in 2015.
The first customer to take advantage of the new center is Abu Dhabi Islamic Bank (ADIB), a leading Islamic financial services group with 88 branches and a presence that extends across the UAE and six other Middle East and European countries. Gemalto will provide ADIB with personalization services for debit and credit cards, along with an enhanced and fully integrated packaging, fulfillment and PIN mailer service that is tailored precisely to the individual requirements of the bank and its clients.
The opening of the Dubai center reflects and supports the rapid migration to EMV banking that is taking place throughout a region where cash has traditionally dominated. By 2021 it is predicted that 902 million EMV bank cards will be in circulation in the Middle East and Africa, up from 303 million in 2015.